Apple iPod Statistics By Usage And Revenue (2025)

Introduction

Apple iPod Statistics: The iPod is a line of portable media players and multiple-purpose smartphone devices that were made and marketed by Apple Inc. from 2001 to 2022. The first version of the iPod was released on November 10, 2001, eight or nine months after the Macintosh version of iTunes was launched. Apple also made sales of almost 450 million products as of 2022.

Apple discontinued the iPod product line on May 10 2022. At nearly 20 years old, the iPod brand is one that Apple is considering discontinuing. Some versions of the iPod can be used as an external data storage device, like other digital music players. We will look closer at Apple iPod Statistics in this article.

Editor’s Choice

• From 2001 to 2022, Apple sold about 450 million iPods worldwide. Around 400 million units were sold by 2014, and another 50 million units were sold between 2015 and 2022, mostly iPod Touch models.
• In 2024, sales of refurbished and second-hand iPods grew by about 15.6% per year since 2022. During the 2024 holiday season, iPod sales jumped by 117% compared to the average for the rest of the year.
• In 2024, used iPod Classics were being sold for between $50 and $150, depending on their condition. Some modified iPods with added SSD storage were selling for as much as $200 to $400.
• At its peak, the iPod controlled over 90% of the U.S. hard-drive-based MP3 player market and around 70% to 75% of the global portable media player market.
• The iPod touch was discontinued on May 10, 2022, marking the end of the line. It remains available only while supplies last.
• The iPod Touch, which launched in 2007, was like a basic iPhone that could run apps and connect to Wi-Fi. By 2013, Apple had sold over 100 million iPod Touch devices.
• Apple generated around $7.1 billion in quarterly sales from iPods in early 2007, accounting for 48% of its quarterly revenue.

Apple iPod Specifications

Apple iPod Usage Statistics

(Reference: enlyft.com)

(Reference: enlyft.com)

(Reference: enlyft.com)

• In the chart above, we can see the distribution of companies using Apple iPods by Company Size.
• Enlyft reported, based on Apple iPod Statistics, that out of all customers who use Apple iPod, 32% are small companies (those with fewer than 50 employees), 29% are medium-sized, and 38% are large-scale companies with fewer than 1000 employees.

Apple iPod Revenue Statistics

(Source: statista.com)

• As shown in the chart above, the experience spans from 2002 to 2014.

Apple iPod Software Statistics

• Some models—specifically the 5th and 6th-generation iPod Classics and the 3rd-generation iPod Nanos—can also play videos in MPEG-4 (H.264) and QuickTime formats. However, they require limits on file size, resolution, encoding, and data rate.
• Statista highlighted in its report, using Apple iPod Statistics, that iPod sales reached nearly 55 million units in 2008 but declined to around 14.4 million by 2014.
• The iPod Photo added support for various image formats, including JPEG, BMP, GIF, TIFF, and PNG.
• In 2006, iPods accounted for approximately 40% of Apple’s total revenue; by 2014, that share had decreased to roughly 1%.
• Apple generated around $7.1 billion in quarterly sales from iPods in early 2007, accounting for 48% of its quarterly revenue.
• In the U.S. market, iPods dominated hard-drive MP3 players, holding over 90% of the market share and capturing more than 70% of the entire portable media player market during their peak.
• Between January 2004 and January 2005 alone, market share jumped from 31% to 65%, reaching 74% by mid-2005.
• The iPod Touch, launched in September 2007, had sold over 100 million units by May 2013.
• Its final version (7th gen), released in May 2019, featured 32 GB, 128 GB, or 256 GB of storage, Apple’s A10 Fusion chip, and up to 40 hours of music playback.

Resurgence in the Second-hand Market of Apple iPod 2024

• A backlink cited Apple iPod Statistics showing that refurbished iPod sales increased by an average of 15.6% per year through 2024, with the US, Spain, and Germany being particularly popular markets.
• Q4 (holiday season) sales on platforms like Back Market surged 117 % above the rest of the year.
• Reddit users report rising prices of iPod Classics, now ranging from $50 to $ 150, driven by nostalgia and demand.
• Many shift back to iPods to avoid subscription fatigue and streaming ads and rely on their offline music collections.

During peak years (mid-2000s), iPods held:

• Over 90 % share of hard-drive portable players in the U.S.
• 70–74 % of all portable media players.

The iPod touch was discontinued on May 10, 2022, marking the end of the line. It remains available only while supplies last.

Conclusion

To sum it up, the Apple iPod was one of the most popular and game-changing gadgets in tech history. From its initial release in 2001 to its discontinuation in 2022, the iPod revolutionised the way people listened to music and significantly influenced the digital music landscape. Apple sold around 450 million iPods over the years. At its peak, the iPod accounted for nearly 40% of Apple’s total revenue and generated billions of dollars. It also helped lay the foundation for the iPhone and today’s smartphones.

Although Apple has stopped manufacturing the iPod, it still retains value. In 2024, many people began buying used and refurbished iPods again, indicating that their charm remains undiminished. With models being resold for $50 to over $400, the iPod remains a collector’s item and a favourite for music fans. Although the iPod itself is no longer available, its impact endures through Apple’s current products and the way we enjoy music today. We have shed enough light on Apple iPod Statistics through this article.